Rex Parris has spent over thirty years studying cognitive science and finding innovative ways to bring that science into the courtroom. This program continues the themes set forth in his previous webinar, Using Decision Science in the Courtroom.

Parris will cover a range of topics over the course of ninety minutes, including:

• Using brain science to persuade
• Ways to break up your presentation to keep jurors engaged
• Building a story
• The importance of word selection
• Using repetition to enhance retention
• Preserving your credibility in front of the jury
• The importance of simplifying your case

Parris has achieved outstanding results in the courtroom over the span of his career, including a recent $120 million verdict. Parris’s success is hardly happenstance—he prepares every case for trial using the latest science in persuasion skills. Everything from metaphor choices, word selection, and visuals are tested and retested before each trial.

Click here for Access Instructions for On Demand Programs.

Each attendee must register individually as they will need their own login to access the event.