Sugar Blast is a 2026 Eau de Parfum by Initio, released as part of the Supercharged collection. The brand presents it as a functional fragrance developed around its JOYDROP complex and a neuro-olfactive concept.

The composition centers on an ambery gourmand profile, combining lavender and coconut with praline, rum, vanilla, cashmeran, and ambroxan for a scent that reads as sweet, creamy, boozy, and woody-amber.

"SUGAR BLAST, a functional fragrance scientifically validated through a pioneering neuro-olfactive protocol measuring the brain’s response to scent in real time. Powered by the JOYDROP complex, it activates multiple neural pathways within the reward system, generating a measurable surge of pleasure, indulgence, and addictive joy."